September 26, 2019
On-site personalization for an eCommerce site deems to be inevitable. It definitely has become a matter of a brand’s pride and indicates that the business is committed towards its customers and thinks thoroughly about improving their shopping experience. With customers at the benefit, the business is bound to enjoy the returns!
September 19, 2019
Online retailers across the world use Google Analytics to track important performance metrics of their e-commerce site. For conversions, it’s irrefutable that an e-store must run smoothly and present itself in manners that encourage users to spend. Learning about the website’s users, their behavior and preferences help the marketer curate content and campaigns that build[…]
July 15, 2019
Hands down generating recommendations and offering personalization come off as generic terms and not something unheard of. Though, what made it so common that I could expect almost every reader reading this blog to experience it first hand? Pretty simple – Amazon!