February 4, 2020
“81% of online shoppers who receive emails based on previous shopping habits were at least somewhat likely to make a purchase as a result of targeted email.” – e-marketer Email being the oldest of any of the present digital marketing tactics is still the most impressive one. Around one-fourth of retail revenue comes from email[…]
November 5, 2019
Marketing is becoming costly day by day, and so is becoming customer acquisition. It has always been crucial for business organizations to acquire as many customers with an as little marketing budget. After all, this is what determines the business growth, right? Yes, it does, but there are few important things to consider before a[…]
September 26, 2019
On-site personalization for an eCommerce site deems to be inevitable. It definitely has become a matter of a brand’s pride and indicates that the business is committed towards its customers and thinks thoroughly about improving their shopping experience. With customers at the benefit, the business is bound to enjoy the returns!
September 19, 2019
Online retailers across the world use Google Analytics to track important performance metrics of their e-commerce site. For conversions, it’s irrefutable that an e-store must run smoothly and present itself in manners that encourage users to spend. Learning about the website’s users, their behavior and preferences help the marketer curate content and campaigns that build[…]
July 15, 2019
Hands down generating recommendations and offering personalization come off as generic terms and not something unheard of. Though, what made it so common that I could expect almost every reader reading this blog to experience it first hand? Pretty simple – Amazon!
June 19, 2019
Before making my point, let me ask this straight – Are you here for the Aloe Vera you need to heal the burn you suffer from an E-commerce business failure? “Let’s kill‘em all who advised me to start one!” Your words. Not Mine!